KOMUNIKASI KHALAYAK

1. Jelaskan konsep dan bentuk komunikasi khalayak.

Konsep komunikasi ialah perhubungan atau interaksi yang berlaku samada dengn diri sendiri iaitu intrapersonal seperti bermonolog dengan diri sendiri, berfikir sendiri ataupun interpersonal iaitu komunikasi khalayak seperti ucapan atau perbahasan.

Khalayak bermaksud pernerima di mana di dalam sesuatu komunikasi khalayak yang berlaku haruslah ada penyampai dan penerima. Penerima pula terdiri daripada komunikasi lisan iaitu pendengar dan juga komunikasi bertulis yang merupakan pembaca.

Khalayak boleh dibahagikan kepada dua iaitu umum dan khusus. Bagi khalayak umum, mereka merupakan orang awam yang mengikuti komunikasi khalayak contohnya penonton televisyen. Manakala khalayak khusus adalah mereka yang mempunyai minat yang tertentu dalam komunikasi khalayak. Contohnya peminat berita akan menonton rancangan berita televisyen atau peminat forum-forum agama yang mengikuti forum tersebut.

2. Apakah matlamat komunikasi khalayak?

Di antara matlamat dalam komunikasi khalayak adalah:

a) Memberi pemahaman kepada khalayak

Penyampai memainkan peranan untuk menyampaikan komunikasi berkesan melalui penyampaian dan perlu bekerjasama dengan penerima untuk mencapai matlamat tersebut.

b) Bertukar-tukar fikiran dengan khalayak

Berlaku hubungan antara penyampai dan penerima melalui aktiviti ‘memberi dan menerima’. Perancangan awal dan analisis serta kajian harus dibuat sebelum penyampai berinteraksi dalam komunikasi khalayak.

c) Bertindak balas terhadap maklum balas khalayak

Menerima respon dari khalayak samada lisan ataupun bukan lisan.

d) Memenuhi kehendak khlayak

Penyampai menyusun atau membuat perancangan berdasarkan keperluan khalayak.

3. Beri 5 jenis komunikasi khalayak.

Terdapat pelbagai jenis komunikasi khalayak dan antaranya ialah:

a) Pidato

Merupakan komunikasi khalayak individu kepada kahlayak. Tujuannya:

i) Penerangan – menjelaskan aspek-aspek penting

ii) Memberitahu benda/isu yang baru

iii) Meyakinkan dengan mberi fakta dan sokongan

iv) Pemujukan supaya khalayak berubah fikiran

b) Forum

Sekurang-kurangnya dikendalikan seorang pengerusi dan seorang panel ketika berinteraksi dengan khalayak.

c) Pembentangan Kertas Kerja

d) Ceramah

e) Perbahasan

WHAT A WOMAN REALLY WANTS?

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Admin nak share a story yang pensyarah admin cerita masa admin di Maktab dulu... Kalau x silap masa tu dgn Ms. Wong subjek ELT... Kitorang dh mngantuk tahap gaban time tu sbb klas waktu lunch.. so, she told us the story to arrouse our interest.. Hehehe... ni jugak la yg aku guna masa mngajar time bebudak dah ngantuk.. Story telling...

One day, in my ELT class, my lecturer told us a story during her lesson. It’s a funny story but it’s really a good story with a moral value in that. 

The story was about medieval story in the time of the great King Arthur that lived a long time ago. It was not the romances, invention or his conquer story but it’s all about a question that being ask to him. What do women really want?

Once upon a time, there lived a legendary leader who’s King Arthur in his Camelot kingdom. At this medieval time, anybody was going out to the town or any place else, should bring their own sword. It’s because the time was a war between the Camelot and the neighbouring kingdom. 

The story begins at one night when he was come back from his lover’s home to his castle. He forgot to bring his sword and when he passes through a black forest in his way back, there was a Black Knight from the enemy’s kingdom. 

He was ambushed by the knight. The knight could have killed him but the king was begging for his life. So, the Black Knight offered him a freedom but with a condition. He must answer an easy question with hard answer, what a woman really wants most?

The King Arthur was surprised to the question and takes a little time to think. But, since it was better than death, he accepted the knight proposition to have an answer by tomorrow’s end. The Black Knight gave him one day to find the answer. Otherwise, he would kill the king. And to be like gentlemen, they will meet again in the black forest to keep their promise. 

When he returned, on his way out from the black forest, he meets an old and ugly woman and she heard the deal between the king and knight. She told the king that she have the answer for the question, but with one condition. The king must marry him or find a husband for her. The king was horrified and smelled like sewage to hear the old woman’s wish. So, he do not agree and left the old woman to go back to his castle.

Tomorrow morning, he called for emergency meeting with all his priests, knights, wise men and even the court jester. He spoke to everyone, but no one could give him a satisfactory answer. After that, he told them there was an old woman who live near the black forest knew the answer but need to fulfil her wish first. 

They ask the wishes and the king told them. Nobody speak and silence. But then, the king’s best friend who’s Sir Lancelot the most noble of the knights agrees to sacrifice and save the king’s life. The king was so happy and immediately brings him to the old woman. Hence, the wedding was proclaimed and the old woman answered the Arthur’s question. 

What a woman really wants, she answered…..CHOICE which a woman is to be in charge of her own life. The king was satisfied with the answer and went to meet the black knight to give the answer. The black knight as surprised because the king could answer the question right and he frees the king for his life.

Back to the Sir Lancelot story after his marriage, the honeymoon hour approached and Lancelot finding himself a horrific experience entered the bedroom. But, what a sighted waited him was the most beautiful young lady laid on the bed. 

Sir Lancelot asked her what was happened. The beauty young lady told him that she was spelled by the witch and only marriage can break the spell. However, she only can be a beauty young lady on a half day. So, she asked Sir Lancelot which would he prefer? Beautiful during the day or night? He sight and think for a moment. If he has a beautiful wife at the day, he can show off to his friends but with an old woman at night. Or, he choose a hideous pretty lady at a daytime and enjoy a wondrous intimate moments to a young beautiful lady at night.

What was Sir Lancelot chose is…..make your CHOICE. He asked his wife to choose her own whether she wants to be what on herself. When she heard her husband’s wish, she announced that she would be beautiful all the time because he had respected her enough to let her be in charge of her own life. After that, they lived happily ever after.

The moral of the story, let a women have their own way otherwise; things are going to get ugly.

My Holiday After Tiring Time In IPIK

Last week, I was on my holiday for a week due to Chinese New Year celebration. I back to my hometown in Selama, Kedah to spend my holiday. There is nothing special happen during my holiday time except when I went to an Expo at Kamunting, Perak with my parent. A lot of booths and exhibitions at the expo such as agriculture exhibition, stage shows, accessories sale, jumbo sale and also various types of traditional treatment for sinus, high blood pressure and gout.

My father was very interesting to a booth that provides a traditional treatment on a gout disease treatment that used leech the small blood-sucking worm. The methods use the leeches to suck the dirty blood and uric acid from the body parts that are painful from gout disease. My father really wants to try the treatment because he is always feeling pain on his leg although he takes a various types of medicine to cure his disease. The attractive method make my father tuned his mind to try the traditional way on his disease. The price for the treatment was RM10.00 per leech and my father used four which 2 leeches for each leg. At the early treatment process, it was a bit difficult to place the leeches on my father’s leg because the leeches were refusing to suck in the parts. This situation was told by the workers was due to the medicine that my father take before the treatment make the leeches refuse from sucking the leg because our blood will become a bit bitter after taking a medicine.

However, after about ten minutes later, the leeches found the mark point to suck in the blood on my father’s leg. The treatment process took about two hours to complete. The leeches will stop if they are full. What was make me shocked when the physical of the leeches immediately changed after the sucking process. The leeches’ size before the treatment was about 2cm long with diameter only 2 to 4mm but when the treatment was finished, its changed to 4 and 5cm with 1 to 1.5mm in diameter. For those who don’t like the creatures will feel some disgusting feeling when see the size of leeches. After the treatment, my father still have no changes to his disease but after two days later the pain was lessen than before. Now, my father can work properly and the gout disease pain was decrease and walking without using crosier. I’m very thankful to God because my father’s gout diseases become much better after the traditional treatment and give the positive effect to his healthy.